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Europe continues to be the leader in both traditional toys and innovation, owing to a long history of toy production that spans many centuries.
Many European toy manufacturers have been in business for more than a century and still uphold their commitment to quality and craftsmanship while adapting to contemporary safety and testing considerations.
European toys have a heavy emphasis on wooden materials and unrestricted play, making them classic objects with a high play value. To receive the official CE designation, all toys in Europe must first pass a safety regulation set forth by the European Union.
The Europe baby toy market accounted for $XX Billion in 2021 and is anticipated to reach $XX Billion by 2030, registering a CAGR of XX% from 2022 to 2030.
Mastermind Toys launches its first digital Baby Play Guide. In the baby category, Mastermind Toys Baby’s market share has doubled. With the introduction of the Baby Play Guid, the shop is again expanding its offering by 20% after increasing its current baby collection by 30%.
Customers are craving curation in a sea of searches, especially when looking for the nursery and a baby’s first book collection. Mastermind Toys excels at curating, and families should expect to find it in their Baby Play Guide.
The Baby Play Guide makes use of iconography to make it clear to buyers which of the five main developmental skills—fine motor abilities, gross motor skills, cognitive, social and emotional, as well as speech and language—each toy and book develops on.
When they started Mastermind Toys Infant, they recognized a potential to become the top brand for baby play and development among parents, grandparents, and educators. They are thrilled to serve as a resource for families in order to assist them in providing their young children with the toys and books they need to learn, play, and grow.
