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GLOBAL RETAIL DIGITAL DISPLAY MARKET
INTRODUCTION
Digital signage is a useful communication tool for informing shoppers about updates in the retail industry. The operation of the stores, company news, offers and discounts, current marketing trends, and other urgent information can all be announced on digital screens by store owners.
A digital display is a piece of technology that shows audiences multimedia content. Anything from multimedia presentations to straightforward photographs and text might be used in this content.
Digital signage can be used to display extensive product catalogues to enhance the shopping experience or for navigating within a store. They can even inform customers about the occupancy rates in various store locations or track social distance in various store locations.
Digital signage is commonly used in restaurants and retail spaces. However, digital signage is starting to be used in retail malls, schools, and hotels to show information and advertise. The use of digital signs for communication and advertising is increasingly taking over.
The LCD produces images by sandwiching liquid crystal between two polarised glass panes, with a backlight illuminating the glass. Instead of producing light, LCDs filter it. The liquid crystals rotate the polarised light while electronically turning on or off the display’s pixels.
Wayfinding signs come in four different categories: identifying, directional, informational, and regulatory. They perform a specialised function as standalone signs; as a part of a larger wayfinding system, they communicate with one another.
GLOBAL RETAIL DIGITAL DISPLAY MARKET SIZE AND FORECAST
The Global Retail digital display market accounted for $XX Billion in 2022 and is anticipated to reach $XX Billion by 2030, registering a CAGR of XX% from 2023 to 2030.
NEW PRODUCT LAUNCH
Samsung, the largest and most reputable manufacturer of smartphones and consumer electronics in India, today unveiled its Digital Window Display OMN-D series, which features a dual display and sets a new standard for display options for modern restaurants and retail stores.
In addition to providing an image with perfect clarity, the dual display function of the OMN-D series is also built to retain exceptional picture quality even when exposed to direct sunlight.
The OMN-D series’ slender and elegant design blends well into any window layout and matches any brand’s aesthetic, enabling them to coexist in a variety of stores. It uses a small amount of power, allowing organisations to significantly cut expenditures overall and increase efficiency.
Rich digital content has become standard. Because of this, adding digital signage to storefront windows is a developing trend in the retail sector.
Delivering new and cutting-edge products has always been fostered by Samsung’s strategy of fostering stakeholder trust. Smart merchants will benefit from the new Samsung OMN-D line of display signage, which provides quick and affordable real-time updates for multiple displays.
COMPANY PROFILE
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