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Eyewear consists of items and accessories worn on or over the eyes, for fashion or adornment, protection against the environment, and to improve or enhance visual acuity.
Common forms of eyewear include glasses, sunglasses, and contact lenses.eyeglasses, also called glasses or spectacles, lenses set in frames for wearing in front of the eyes to aid vision or to correct such defects of vision as myopia, hyperopia, and astigmatism.
Single Vision – Single vision prescription lenses are used to correct a single vision problem such as nearsightedness, farsightedness, astigmatism.
Multifocal Lenses – People who have more than one vision problem often need glasses with multifocal lenses.
They Give You Improved Visual Acuity,Eyeglasses are an excellent choice when it comes to correcting refractive errors.
We’ll determine the lens type, material and power that would best address your vision needs.They Are Stable and Comfortable.
Eyeglasses are basically mounted over your nose bridge and tucked behind your ears, giving you stable vision all day long.
Europe eyewear market accounted for $XX Billion in 2022 and is anticipated to reach $XX Billion by 2030, registering a CAGR of XX% from 2023 to 2030.
Premium eyewear brand Safilo teams up with DEEPLOY to launch in Europe.Safilo Group is an Italian-based eyewear creator and worldwide distributor for premium sunglasses, optical frames, and sports eyewear.
Safilo’s portfolio includes its core brands—Carrera and Polaroid, Smith Optics, Safilo, and Oxydo—along with a set of licensed brands, like Dior, Hugo Boss, Max Mara, Levi’s, and Tommy Hilfiger.Amazon Ads.
Increasing brand visibility and consideration, Safilo began working with DEEPLOY, an agency that helps brands drive sustainable growth on Amazon.
In its first year, Safilo looked to DEEPLOY to help drive sales by increasing brand visibility and consideration in Italy and Germany.
At the time, Safilo’s brand presence on Amazon was low, so DEEPLOY launched a full-funnel marketing strategy focused on catalogue optimization, Sponsored Products campaigns, and promotions (Best Deals and Lightning Deals) to increase Safilo’s brand impressions, product detail page views, and sales in Italy and Germany.
This full-funnel approach resulted in a 5x increase in sales on Amazon in 2019 compared to the previous year.
