Activewear Market In India 2022-2027

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    ACTIVEWEAR MARKET IN INDIA 

     

    INTRODUCTION

     

    With the changing lifestyle and thought process about fitness in recent years, the investment in the activewear industry has gone up. Investors are seeing growth and profitability in the Indian market.

     

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    Based on a product, the gender, fabric and the distribution channel , the activewear market is segmented in India. Fashion sense of the Indian consumers is changing and another major reason for the comfortable yet stylish athleisure category is rising demand and rise in the profitability.

     

    INDIA ACTIVEWEAR MARKET SIZE AND FORECAST

     The Indian activewear market accounted for $XX Billion in 2021 and is anticipated to reach $XX Billion by 2027, registering a CAGR of XX% from 2022 to 2027.

     

    RECENT DEVELOPMENTS

     

    Sl No. Company Development
    1. Adidas
    • Adidas has launched its shopping application for mobile and this app uses Artificial Intelligence (AI) and it has developed an improved wishlist to understand the user interests and preference. 
    • Adidas has opened its First flagship store in India. This store offers Customization, Personalization and Localization.
    2.  PUMA
    • PUMA has launched IPL team Royal Challengers Bengaluru athleisure range of products. It had the rights to launch a fan-wear range of products in all varieties.
    • It has opened its second largest store for India in Gurgaon. 
    3.  FILA
    • FILA has partnered with Superlicks to celebrate the new product launches. 
    • FILA is launching FILA X BTS “Love Yourself “ collection India.
    • FILA and KROST expanded their partnership to reveal the Apparel, accessories and footwear collections. 
    4. Decathlon
    • Decathlon has opened its new store in Saket, Delhi.
    • Decathlon is opening 60 stores in India in the next 5 years.
    • Decathlon’s products are 60% Made in India.
    5. Nike
    • Nike is joining the Metaverse by launching virtual sneakers.
    • Sneaker giant gets serious about Southeast Asia, and the Nike app has come to India. 
    6. Skechers
    • Skechers has introduced new variety of walking shoes called “Go Walk 6”
    7. Asics
    • As there is a business growth of 25%, Asics is opening 18 stores in india.
    • Asics has launched an e-commerce platform in India. 

     

     

    RECENT LAUNCH

    India’s one of the leading power dressing brands Aditya Birla Fashion and Retail Ltd (ABFRL), has launched a new sub-brand in activewear, Flex. It targets the young professionals powered by Van Heusen. It enlightens with super style clothes and gives a comfortable experience to the customers. It includes a range of t-shirts, jackets, sweatshirts, shorts, and tracks pants for men.

     

    It features a quick-drying fabric, high stretchability, and durability. The Van Heusen Flex range is targeted at self-drive, passionate, stylish young professionals focussing on health and wellness. Van Heusen Flex is a fashionable and comfortable addition to the standard of living of the people.

     

     

    COMPANY PROFILES

    1. Adidas
    2. PUMA
    3. FILA
    4. Decathlon
    5. Nike
    6. Skechers
    7. Asics

     

    THIS REPORT WILL ANSWER FOLLOWING QUESTIONS

    1. What is the average selling price in the activewear right now and how will it change in the next 5-6 years? 
    2. Market share of activewear manufacturers and their upcoming products
    3. Cost advantage for OEMs who manufacture activewear in-house.
    4. 5 key predictions for next 5 years in activewear .
    5. Latest trends in activewear, by every market segment.
    6. The market size (both volume and value) of activewear in 2022-2027 and every year in between
    7. Global production breakup of activewear , by suppliers.
    8. What is happening overall in India’s activewear Market.
    9. Who are the major players in the activewear Market?
    10. What are the business opportunities in the India activewear Market?
    11. What is the target group for the India activewear Market?
    12. What are the strategies for the India activewear market in the next five years?
    13. What are the Threats in the India activewear market in the next five years.

     

     

    Sl no Topic
    1 Market Segmentation
    2 Scope of the report
    3 Abbreviations
    4 Research Methodology
    5 Executive Summary
    6 Introduction
    7 Insights from Industry stakeholders
    8 Cost breakdown of Product by sub-components and average profit margin
    9 Disruptive innovation in the Industry
    10 Technology trends in the Industry
    11 Consumer trends in the industry
    12 Recent Production Milestones
    13 Component Manufacturing in US, EU and China
    14 COVID-19 impact on overall market
    15 COVID-19 impact on Production of components
    16 COVID-19 impact on Point of sale
    17 Market Segmentation, Dynamics and Forecast by Geography, 2022-2027
    18 Market Segmentation, Dynamics and Forecast by Product Type, 2022-2027
    19 Market Segmentation, Dynamics and Forecast by Application, 2022-2027
    20 Market Segmentation, Dynamics and Forecast by End use, 2022-2027
    21 Product installation rate by OEM, 2022
    22 Incline/Decline in Average B-2-B selling price in past 5 years
    23 Competition from substitute products
    24 Gross margin and average profitability of suppliers
    25 New product development in past 12 months
    26 M&A in past 12 months
    27 Growth strategy of leading players
    28 Market share of vendors, 2022
    29 Company Profiles
    30 Unmet needs and opportunity for new suppliers
    31 Conclusion
    32 Appendix

     

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