AFRICA TWO WHEELER MARKET
Two wheelers are one of the most affordable and more efficient forms of transportation in low income and developing countries. Motorcycles have powerful engines (even if restricted by law) and in combination with their low weight are capable of higher acceleration and a higher top speed than many cars.
Motorcycles without gear, or scooters, as they are colloquially known, make for light, efficient and practical two-wheelers, which are also easy to ride. Today, most scooters come with an auto-start button and do not require the rider to kick-start the vehicle.
These impacts include rapidly growing congestion, air pollution, energy consumption, trafﬁc accidents, noise, and transport wastes. Growing urban incomes are an important contributor to rapid motorization, but there are other factors as well.
Street bikes, also known as standard motorcycles, are the most common of all types of motorbikes ridden in India and Africa. They are preferred by new beginners not only because they are cost-effective and offer high mileage, but also because they can be easily repaired, and the damage done to such bikes is minimal owing to the minimal body-work of these motorcycles.
Two-wheeled vehicles are among the preferred modes of transport. These are both non-motorized vehicles (e.g., bicycles) and motorized vehicles (power two- or three-wheelers, PTW), which also include three-wheelers. In urban conditions, electric vehicles are gaining popularity, as they are part of the policy to reduce exhaust emissions.
AFRICA TWO-WHEELER MARKET DYNAMICS
There are very striking differences in the level of usage of motorcycles between countries in Africa. For example, in South Africa usage is very low, while just to the north, in Angola and Mozambique, motorcycle densities are high.
There are also striking contrasts in West Africa, for example, between Nigeria with relatively high densities in urban areas and Ghana which has low densities. And sales are growing rapidly. In 2015, imports of motorcycles into Africa amounted to $1.86 billion, representing 9.9% of global motorcycle imports.
Nigeria alone imported motorcycles worth $447 million. But electric motorcycles are hardly in evidence and there are no policies to promote them. Creating and safeguarding jobs through innovative and problem-solving expertise are just as important as the commitment to the environment, society, and open dialogue. Nowadays in Europe, there is a noticeable increase in the popularity of power two-wheelers (PTW). This is largely due to the increase in urban transport problems.
As part of a broader bid to industrialize, there is growing interest in a number of larger African countries in building some sort of automotive industry. But the difficulties of establishing reasonably competitive production ar-e enormous.
The most aspiring and technological introduction Powered Two-Wheeler’ (PTW) covers a wide range of vehicles from mopeds, scooters and other small capacity motorcycles, ideal for urban journeys, to large capacity custom, sports and touring models, as well as tricycles.
The automotive industry is scale intensive even the larger economies such as Nigeria and South Africa lack domestic markets, which are of sufficient size to achieve economies of scale. For certain journeys, PTWs can be an alternative to individual car-based private mobility or a complement to public transport, successfully integrating the urban transport toolbox available to citizens, businesses and authorities. This is confirmed by the growing participation of PTWs to the urban modal split in many European cities.
AFRICA TWO-WHEELER MARKET SEGMENTATION
The Africa Two-Wheeler Market can be segmented into following categories for further analysis.
By Vehicle Infrastructure Type
- Two Stroke Motorcycles
- Electric Two Wheelers
- Residential Application
- Commercial Application
- Industrial Application
- Military Application
- High-Capacity User Application
By Fuel Integration / Structure Type
By Technological Usage Type
- Sports Type
- Classic Type
- Commuter Type
By Engine Capacity Operation Type
- Up to 125 cc
- 126 – 250 cc
- 251 – 500 cc
- Above 500 cc
By Transmission Type
- Manual Transmission
- Automatic Transmission
- Self-Drive / Autonomous Transmission
By Regional Classification
- South Africa
- Republic of Congo
- Democratic Republic of Congo
RECENT MARKET TECHNOLOGICAL TRENDS IN AFRICA TWO-WHEELER MARKET
Nowadays in Africa, there is a noticeable increase in the popularity of power two-wheelers (PTW). This is largely due to the increase in urban transport problems. In analyzing the development of PTWs, it is important to note the fundamental differences in their use on the entire continent of two-wheeler operations.
The internal combustion engine (ICE) remains the dominant vehicle technology globally but electric vehicles (EVs) and especially two‐ wheelers are making rapid headway. In Africa, current levels of motorization are still exceptionally low and electric vehicles are almost non‐existent. Nevertheless, the conventional motorcycle market is growing rapidly and with rapid economic and population growth, this market expansion is set to continue.
Electric vehicles offer the benefits of reduced urban air pollution and reduced CO2 emissions, although the latter depends on how electricity is being generated. Africa’s growing cities are experiencing severe and increasing levels of air pollution. Premature deaths in Africa resulting from air pollution (ambient particulate matter), while lower than in China, are rising rapidly.
While it is clear that demand is currently extremely limited, electric two‐wheelers potentially offer the opportunity of low-cost mobility in Africa. The major constraint is, of course, the cost relative to alternatives. This integrates the market with a new technological advancement of Electric vehicle operations and mobility for better environmental compliance.
The cargo bicycles may play a significant role for last mile deliveries of the Africa two-wheeler market. They require less space than vans and can be parked on the sidewalk. These electrically assisted bicycles, tricycles or quadricycles do not emit any local emissions and are capable of transporting 50-250 kg of cargo. But, in topologically moved areas the capacity of conventional battery concepts constrains the transport range: delivery tours by bike can have a daily mileage up to 50-80 km.
The Africa Two-Wheeler market has been under constant technology adoption and automated control system implementation within the two-wheeler market of Europe. The major stakeholders are involved in implementing new strategies of technology to have a better and safer ride for the customers.
Bajaj Auto has been one of the most preferred automotive manufacturers of Africa Two-Wheeler market with its latest introduction of the Dominar 400. It consists of and is integrated with a 374 cc Engine Capacity with Single cylinder requirements installed to attain the maximum power of 35 bhp at 8000 rpm.
The other product used in Africa Market is the Bajaj Boxer stands for strength, endurance, ruggedness, and durability. Boxer is extensively used as a moto-taxi by riders popularly known as Okadas or Boda Bodas in many African countries. Not just that, in places like Egypt & Iran, Bajaj Boxer is considered as a dependable motorcycle.
It is integrated with Spring-in-Spring (the world’s first technology) patented by Bajaj Auto. An engineering breakthrough that utilizes 2 co-axial springs mounted on a shock absorber at the rear in a twin shock setting that helps in delivering a comfortable ride on any terrain, for any distance.
Honda Motors has recently introduced sporting bikes within the Africa market which includes the Honda VT 300 CV and Honda VT 750 Shadow. The 2019 Model CRF250R makes it easy with a 3-mode HRC Launch Control that helps any rider – from beginner to expert – hit the mark straight out of the gate every time. A new front brake calliper enhances performance, while Renthal Fatbars come as standard. The DID rims also wear a new black finish. The Smooth, aerodynamic lines of the plastics allow easy movement, while the black-finished DID rims and scratch-resistant film insert graphics deliver sharp visuals and a durable finish.
- Bajaj Auto Limited
- Honda Motor Co Ltd
- Yamaha Motor Co Ltd
- Hero MotoCorp
- Suzuki Motors
- TVS Motors