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Last Updated: Apr 26, 2025 | Study Period:
The Middle East and Africa social commerce market is transforming the way consumers shop by merging e-commerce functionality with social media platforms. Social commerce involves the buying and selling of products directly through social networking platforms such as Instagram, TikTok, Facebook, Pinterest, and others. These platforms offer an immersive shopping experience through influencer content, shoppable posts, live streaming, and direct checkout options.As consumer behavior shifts toward mobile-first and social-driven purchasing, businesses are leveraging these platforms to reach targeted audiences more effectively. The Middle East and Africa social commerce market is projected to grow at a compound annual growth rate (CAGR) of XX% from 2025 to 2030.
The Middle East and Africa social commerce market can be segmented by platform type, business model, product category, and end-user:
By Platform Type:
By Business Model:
By Product Category:
By End-User:
The Middle East and Africa social commerce market is projected to grow at a compound annual growth rate (CAGR) of XX% from 2025 to 2030. As consumers continue to blend entertainment with online shopping, and platforms evolve to support end-to-end commerce, the market is set to become a dominant force in the global e-commerce landscape.
Sl no | Topic |
1 | Market Segmentation |
2 | Scope of the report |
3 | Research Methodology |
4 | Executive summary |
5 | Key Predictions of Middle East and Africa Social Commerce Market |
6 | Avg B2B price of Middle East and Africa Social Commerce Market |
7 | Major Drivers For Middle East and Africa Social Commerce Market |
8 | Global Middle East and Africa Social Commerce Market Production Footprint - 2023 |
9 | Technology Developments In Middle East and Africa Social Commerce Market |
10 | New Product Development In Middle East and Africa Social Commerce Market |
11 | Research focus areas on new Middle East and Africa Social Commerce |
12 | Key Trends in the Middle East and Africa Social Commerce Market |
13 | Major changes expected in Middle East and Africa Social Commerce Market |
14 | Incentives by the government for Middle East and Africa Social Commerce Market |
15 | Private investements and their impact on Middle East and Africa Social Commerce Market |
16 | Market Size, Dynamics And Forecast, By Type, 2024-2030 |
17 | Market Size, Dynamics And Forecast, By Output, 2024-2030 |
18 | Market Size, Dynamics And Forecast, By End User, 2024-2030 |
19 | Competitive Landscape Of Middle East and Africa Social Commerce Market |
20 | Mergers and Acquisitions |
21 | Competitive Landscape |
22 | Growth strategy of leading players |
23 | Market share of vendors, 2023 |
24 | Company Profiles |
25 | Unmet needs and opportunity for new suppliers |
26 | Conclusion |