New Zealand Bicycle Market 2024-2030
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New Zealand Bicycle Market 2024-2030

Last Updated:  Apr 25, 2025 | Study Period: 2024-2030

NEW ZEALAND BICYCLE MARKET

 

INTRODUCTION TONEW ZEALAND BICYCLE MARKET

People are increasingly adopting electric bicycles for their comfort and ease of commuting over long distances, which is driving up demand for electric bicycles.

 

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During the forecast period, the increased popularity of dockless bicycle sharing systems in the Asia Pacific region is likely to fuel market growth. Bicycles are becoming more popular as a practical form of leisure exercise as people become more conscious of the importance of staying healthy, active, and fit.

 

NEW ZEALAND BICYCLE MARKET DEVELOPMENTS AND INNOVATIONS

S NoOverview of DevelopmentDevelopment DetailingRegion of DevelopmentPossible Future Outcomes
1Then people biking in Christchurch than in any other New Zealand cityMore Locals in Christchurch are getting on their bikes, according to one cycling enthusiast, who attributes the increase in popularity to investment.NZThis would enhance better Technological Controls
2Scott Sports launches New Zealand bicycle brand Avanti in IndiaThe Avanti' Giro FM1 bicycle has been introduced by Scott Sports India.NZThis would enhance better Technological Controls
3Cycling New Zealand hit by further resignations after integrity breach at Tokyo OlympicsMartin Barras, the IOC's High Performance Director, is the latest to leave for failing to observe IOC and UCI guidelines.NZThis would enhance better Technological Controls
4New Zealand to incentivise people who trade in their petrol carsAs part of its unprecedented climate change plan, the New Zealand government has announced a "clean car upgrade" to encourage people to drive zero-emission vehicles.NZThis would enhance better Technological Controls

 

After domestic success, a Kiwi e-bike company introduces its own brand of black bikes in the UK. Following its success in the New Zealand market, the New Zealand-based e-bike supplier Electrify NZ has introduced its own e-bike brand into the United Kingdom.

 

The only nationwide specialist electric bike retailer in New Zealand is Electrify NZ, which operates eight franchise stores across the nation and has supply agreements with about 30 independent stores.

 

Lime is pleased to announce the rollout of its "Lime Access" programme in Australia and New Zealand, which offers rides at at least 50% off regular rates to help lower-income users by removing access-barriers to transportation. By providing eligible riders with discounted rates, Lime Access, their largest global transportation equity program, aims to increase access to micro-mobility options for people with lower incomes and underserved communities.

 

NEW ZEALAND BICYCLE MARKETNEW PRODUCT LAUNCH

The Hydrofoiler SL3 is a hydrofoil bike and functions very similarly to a pedal-assisted e-bike, with the exception that it is used on water rather than land. Manta5 guarantees that it is incredibly simple to ride because of its approachable design and user-friendly engineering. Additionally, it's simple to put together and take apart, allowing you to transport it in your car to the water park or beach.

 

Its monocoque chassis and Fixed Chord foil frame keep the bike afloat and upright even when it is standing still. You can accelerate using the trigger throttle, and there are 10 levels of assist based on your skill level. A 2,500W electric motor enables this ocean-e-bike to reach a top speed of 12.4 miles per hour. The base model's battery capacity is 600 Wh, while the more expensive SL3+ and SL3 Pro models have larger 1,000 Wh power supplies.

 

New FRX1 Freeride Trail Bike to Be Unveiled by New Zealand-Based UBCO. The free ride electric bike concept from Lithuania's Neematic will be incorporated into the UBCO product line as the FRX1 according to a recent announcement from UBCO (Freeride Trail Bike One).

 

The FRX1 is seen by UBCO as the ideal fusion of MTB and dirt bike, adding another dimension to UBCO's expanding product line, thanks to its 20hp peak power brushless motor, lightweight mid-drive frame, and hardcore off-road suspension.

 

In its new "Generation e" line of electric bicycles, REI has just introduced two new models. The Co-op Generation e1.1 and Generation e1.2 e-bikes, which are part of REI's Co-op Cycles line of bicycles, are the new e-bikes.

 

The new Generation e line, in contrast to REI's previous major e-bike unveiling of the urban-focused Co-op CTY e2.1 and CTY e2.2, is intended for utility riders.

 

NEW ZEALAND BICYCLE MARKETCOMPETITIVE LANDSCAPE

In New Zealand, consumers are being encouraged to participate in a variety of bicycle activities. The event's main goal was to enhance cycling awareness and increase the number of people who cycled in the city. Such public awareness initiatives also help to support the market's growth.

 

Furthermore, international sporting events, such as cycling championships, inspire consumers to participate in riding, resulting in market growth.Trek is a leading mobiliser of the various explorer manufacturer requirements in the market.

 

The e-MTB optimised 160mm RockShox 35 Gold RL fork, a powerful new Bosch Performance Line CX 250W motor that assists up to 20 mph, and a Purion controller are all housed in a burly alloy frame with 150mm of rear travel that fully encases a 500Wh battery, an e-MTB optimised 160mm RockShox 35 Gold RL fork, a powerful new Bosch Performance Line CX 250W motor that assists up to 20 A dropper post, powerful 4-piston brakes for increased downhill confidence.

 

Avanti is a leading mobiliser of the various bicycle modules manufacturer requirements in the market. The Gran-Durance Pro has a full carbon frame and fork, as well as comprehensive internal/hidden cable routing, to keep everything working smoothly even in the most adverse gravel adventure or race.

 

Not only do the frame and fork clear 700 x 50mm gravel tyres*, but they also have a full complement of mounts for bike packing gear and can even handle a dropper post with internal routing. Finished off with Alex Boondocks' light and properly sealed wheels.

 

NEW ZEALAND BICYCLE MARKETCOMPANIES PROFILED

Sl noTopic
1Market Segmentation
2Scope of the report
3Abbreviations
4Research Methodology
5Executive Summary
6Introduction
7Insights from Industry stakeholders
8Cost breakdown of Product by sub-components and average profit margin
9Disruptive innovation in the Industry
10Technology trends in the Industry
11Consumer trends in the industry
12Recent Production Milestones
13Component Manufacturing in US, EU and China
14COVID-19 impact on overall market
15COVID-19 impact on Production of components
16COVID-19 impact on Point of sale
17Market Segmentation, Dynamics and Forecast by Geography, 2022-2027
18Market Segmentation, Dynamics and Forecast by Product Type, 2022-2027
19Market Segmentation, Dynamics and Forecast by Application, 2022-2027
20Market Segmentation, Dynamics and Forecast by End use, 2022-2027
21Product installation rate by OEM, 2022
22Incline/Decline in Average B-2-B selling price in past 5 years
23Competition from substitute products
24Gross margin and average profitability of suppliers
25New product development in past 12 months
26M&A in past 12 months
27Growth strategy of leading players
28Market share of vendors, 2022
29Company Profiles
30Unmet needs and opportunity for new suppliers
31Conclusion
32Appendix