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Perhaps not as well-known as the US market for video games is the Russian one. But over the last few years, it has been clear that Russian society has a distinct preference for online video games.
The PC platform continues to be the dominant one in the Russian video game market., when the market for mobile games briefly took the kingdom.
However, the Russian mobile games market is either constant or shrinking. Perhaps the fact that smartphone sales haven’t increased at all in Russia can explain this. Rapid expansion is being seen in the Russian mobile gaming market.
On Steam, the biggest online gaming platform in the world, Russian is the third most often used language. Given that Russia is the largest country in the world, everything makes sense. Russia is a vast and complex market that covers eleven time zones spanning both Europe and Asia.
Despite being one of the most lucrative markets for video game creators and publishers, many people still view Russia as a conundrum wrapped in a mystery inside an enigma.
The Russian gaming market accounted for $XX Billion in 2021 and is anticipated to reach $XX Billion by 2030, registering a CAGR of XX% from 2022 to 2030.
MARKET DYNAMICS
Israeli, Finnish, Lithuanian, Turkish, and Chinese enterprises are among the top developers making money on the Russian market. Playrix, a Russian developer whose main headquarters is in Ireland but whose primary production is in Russia, is among the top ten developers overall.
This business is ranked in the global ranking of mobile developers.Companies in the mobile gaming industry are seeing an increase in revenue year over year. The depreciation of the ruble caused a severe fall in market dynamics in dollar terms .
However, the situation partially improved as a result of adjustments in developers’ business models and as a result of consumers’ adaptation to the new circumstances.
