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Last Updated: Apr 25, 2025 | Study Period: 2022-2027
The challenge of expressing a physical, three-dimensional goods in a virtual, two-dimensional environment is one of the most significant difficulties in ecommerce.
By making it easier to depict items and giving the buyer a greater grasp of the product they're purchasing, AR and VR can help bridge the gap between shopping in a physical location and shopping online. Customers can preview products using AR and VR, making them more likely to buy the appropriate product the first time.
Virtual try-on solutions and preview placement are two examples of augmented reality. VR stands for virtual reality includes live Events, an in-store experience that surprises and excites.
The Global AR & VR in E-commerce Market accounted for $XX Billion in 2021 and is anticipated to reach $XX Billion by 2026, registering a CAGR of XX% from 2022 to 2027.
The IKEA Place app employs augmented reality to allow customers to see furniture in their own homes. The success of this software is due to the fact that it scans a room to determine its dimensions and then displays how furniture would fit in that space.
Customers can experience a distinct world simply by wearing a headset, thanks to companies like Oculus and HTC. You can make purchases using your eye movements in virtual reality ecommerce.
Paint firm Dulux's Visualizer App allows customers to see how paint colours would look on their walls. This solves the age-old difficulty of imagining a small square colour sample stretched to encompass a whole room.
Wannaby's Wanna Kicks app allows shoppers to try on sneakers from the comfort of their own homes. Users simply need to download the app, hold out their feet, and choose from a variety of sneaker styles to see how different sneakers might look on their feet.
Sl no | Topic |
1 | Market Segmentation |
2 | Scope of the report |
3 | Abbreviations |
4 | Research Methodology |
5 | Executive Summary |
6 | Introduction |
7 | Insights from Industry stakeholders |
8 | Cost breakdown of Product by sub-components and average profit margin |
9 | Disruptive innovation in theIndustry |
10 | Technology trends in the Industry |
11 | Consumer trends in the industry |
12 | Recent Production Milestones |
13 | Component Manufacturing in US, EU and China |
14 | COVID-19 impact on overall market |
15 | COVID-19 impact on Production of components |
16 | COVID-19 impact on Point of sale |
17 | Market Segmentation, Dynamics and Forecast by Geography, 2022-2027 |
18 | Market Segmentation, Dynamics and Forecast by Product Type, 2022-2027 |
19 | Market Segmentation, Dynamics and Forecast by Application, 2022-2027 |
20 | Market Segmentation, Dynamics and Forecast by End use, 2022-2027 |
21 | Product installation rate by OEM, 2022 |
22 | Incline/Decline in Average B-2-B selling price in past 5 years |
23 | Competition from substitute products |
24 | Gross margin and average profitability of suppliers |
25 | New product development in past 12 months |
26 | M&A in past 12 months |
27 | Growth strategy of leading players |
28 | Market share of vendors, 2022 |
29 | Company Profiles |
30 | Unmet needs and opportunity for new suppliers |
31 | Conclusion |
32 | Appendix |