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Last Updated: Apr 25, 2025 | Study Period: 2024-2030
Automotive active grille shutter (AGS), also referred as coolant shutters assembly, is a sophisticated mechatronics system designed to manage ventilation in genuine using automated opening and shutting technologies.
AGS is gaining interest in the automotive sector since it is meant to improve automobile performance whilst conserving substantial fuel. These technologies aid in the improvement of a vehicle's aerodynamics in order to reduce airflow resistance and engine speed, resulting in improved fuel economy and reduce pollution.
Their use is expected to skyrocket in the next years, aided by tough automobile pollution standards. Its primary role is to selectively allow or limit airflow by automatically raising and shutting shutters derived from real demands.
As a consequence, airflow drag is decreased to some extent, and the car's fuel efficiency improves, resulting in lower CO2 emissions. The car industry is particularly interested in adopting technology that enhance fuel efficiency and reduce hazardous emissions.
Active grille shutter (AGS) has been studied as one solution to boost fuel efficiency by lowering vehicle drag opposition due to rising demand for greater gas mileage and CO2 emissions. They minimise drag and the time required to get the engine up to operation conditions when closed.
These Active Grille Shutters (AGS) from Richling, which include four autonomously regulated flap mechanisms and a younger generation of actuation, enhance electric cars such as the Tesla S.
Development of hybrid active grille shutters having grown moderately over the last century, and that this tendency is projected to gain traction in the next decades as consumers become more concerned with improving engine efficiency by lowering aerodynamic drag and boosting fuel economy.
The primary elements driving premium car contemplation are increasing spending capacity and desire for driver convenience and protection, which enhances the market for active grille shutters.
Stringent government rules on fuel pollution, as well as a growth in global car manufacturing, are supporting market expansion. Manufacturers have expanded their manufacturing capabilities as well as geographically to new markets. They have also improved their research and development capabilities in partnership alongside automotive companies in order to produce goods that meet vehicle specifications.
Growing trend for automobiles with improved fuel-efficiency, manufacturers' emphasis on creating attractive vehicle bodies to minimise air drag, as well as growing enforceability of vehicular emission are the factors driving the growth of the Automobile Active Grille Shutter (AGS) Industry.
Furthermore, rising production costs as a result of the regulatory structure are limiting the growth of the vehicle active grille shutter industry. Fuel costs have been steadily rising over the last year, having a substantial influence on the whole cost of car ownership, which is an essential issue that customers evaluate. As a result, it is possible to deduce that there is still an increase in demand for automobiles with improved fuel economy.
The Global Automotive Active Grille Shutters Market can be segmented into the following categories for further analysis.
This active grille shutters seems to be a sophisticated embedded systems feature that automatically opens and closes shutters depending on real-time demands to enable or restrict airflow. The active grill shutter enhances fuel economy by lowering aerodynamic drag, resulting in lower Dioxide ( co2 ) emissions.
Active grille shutters in automobiles are most commonly found in sports, luxury, and light commercial cars. Compact active grille shutters made of sophisticated and lightweight materials are being prioritised by producers.
Future developments such as thermoacoustic powerplant enclosure and the use of sophisticated temperature management to improve engine efficiency are predicted to drive a significant growth for active grille shutters. Increased supply agreements with vehicle manufacturers, as well as the utilisation of modern simulator techniques for evaluating active grille shutters, are indeed laying the groundwork for growth.
The much more common form of car active grille shutter seems to be the non-visible shutters. It controls upwards of three-quarters of the market. Are perhaps the most popular since they improve the look of the front grille.
OEMs are focused attention on sophisticated air flap technologies, which offer great cooling efficiency through optimum air movement when they are already opened. They minimise drag and indeed the time needed to get the machine up to operation conditions when closed. The Active Grille Shutters (AGS) from Röchling, which include four autonomously regulated flap mechanisms and a younger breed active actuation, enhance electric cars like as this same Tesla S.
Magna International Inc. stated that manufacturing of its Active Grille Shutter (AGS), a louvre system that blocks various front-end airflow apertures, decreasing drag while maintaining optimal engine temperatures, has begun at its Magna Exteriors and Interiors (MEI) operating unit. Reduced drag is one of the most important factors in increasing vehicle gas mileage.
MEI developed and marketed this innovative product offering in 18 months, based on the auto industry's first research into grille shutter systems, thanks to the company's expertise as a leading provider of automotive front-end modules and fascias. The system's louvres, which work like household blinds, open and close automatically in response to various inputs from the car.
The louvres are closed in conditions that produce moderate engine temperatures, such as when a car is going at highway speeds, which channels airflow around the vehicle, lowering drag and improving fuel efficiency. The shutters remain open and let air to flow into the engine compartment for optimal engine cooling in scenarios such as sitting in heated traffic, driving uphill, or towing a trailer.
Magna Exteriors and Interiors Corp. is a full-service global supplier of vehicle exterior and interior systems and is a subsidiary of Magna International Inc.
Continental introduces Active Grille Shutters for direct replacement on Chrysler and Ford vehicles. Continental expects to expand coverage for its Active Grille Shutters to more than 16 million Chrysler, Ford, and Lincoln VIOs from 2012-to 2020. Previously, these items were used to be available only to dealers but are now offered to the aftermarket as a direct replacement. In the year 2021, Continental offered 18 part numbers and delivered coverage for more than 16 million Chrysler, Ford, and Lincoln VIOs from 2012-to 2020. It is estimated to expand coverage for its Active Grille Shutters to more than 100 part numbers in 2022. It developed this line of active grille shutters to meet the increasing demand for bearable replacement parts for sophisticated vehicle systems, like engine cooling.
Rising worldwide automobile sales, the requirement for fuel-efficient vehicles, limitations on vehicle carbon emissions, increasing sales of electric vehicles, and customers choosing high-performance cars are the primary reasons driving the global automotive active grille shutter systems market. Rising worldwide car sales are a major factor driving the increased need for automotive active grille shutter products.
Ford Motors Inc. is growing towards elevated performance requirements in the global market of operability. The shutter is situated between both the grille and indeed the vehicle radiators and therefore is electronically regulated by an engine control unit.
Whenever the engine requires conditioning to obtain the constant thermal performance, the shutter automatically opens and shuts. It includes fourteen pre-programmed configurations that provide the optimal mix of conditioning and aâ slippery' profile, maximising both the grille's aerodynamic performance and powertrain cooling potential.
When the grille is covered or temporarily closed, the aerodynamic 'drag' is decreased since air cannot pass through to the grille further into automobile. When there is less opposition or 'drag,' the automobile canâ slip' through to the atmosphere more readily.
Continental AG is part of the much-developed market of the global operations of grille shutters integration usage within automotive application. When the engine requires cooling, the active grille shutters open to maintain the optimal engine performance temperatures.
Whenever the AGS fails to operate correctly, the engine overheats. The dynamic grille shutter extends at slower speeds helps keep the thing cooler and shuts at high speeds to decrease drag, thereby enhances fuel economy.
The shutters release because when engines need cooling to maintain the appropriate thermal performance and closed whenever it does not. The above corresponds to the engine management module's signals to open or close based on the driving circumstances.
| Sl no | Topic |
| 1 | Market Segmentation |
| 2 | Scope of the report |
| 3 | Abbreviations |
| 4 | Research Methodology |
| 5 | Executive Summary |
| 6 | Introduction |
| 7 | Insights from Industry stakeholders |
| 8 | Cost breakdown of Product by sub-components and average profit margin |
| 9 | Disruptive innovation in theIndustry |
| 10 | Technology trends in the Industry |
| 11 | Consumer trends in the industry |
| 12 | Recent Production Milestones |
| 13 | Component Manufacturing in US, EU and China |
| 14 | COVID-19 impact on overall market |
| 15 | COVID-19 impact on Production of components |
| 16 | COVID-19 impact on Point of sale |
| 17 | Market Segmentation, Dynamics and Forecast by Geography, 2024-2030 |
| 18 | Market Segmentation, Dynamics and Forecast by Product Type, 2024-2030 |
| 19 | Market Segmentation, Dynamics and Forecast by Application, 2024-2030 |
| 20 | Market Segmentation, Dynamics and Forecast by End use, 2024-2030 |
| 21 | Product installation rate by OEM, 2023 |
| 22 | Incline/Decline in Average B-2-B selling price in past 5 years |
| 23 | Competition from substitute products |
| 24 | Gross margin and average profitability of suppliers |
| 25 | New product development in past 12 months |
| 26 | M&A in past 12 months |
| 27 | Growth strategy of leading players |
| 28 | Market share of vendors, 2023 |
| 29 | Company Profiles |
| 30 | Unmet needs and opportunity for new suppliers |
| 31 | Conclusion |
| 32 | Appendix |
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