- Get in Touch with Us
Last Updated: Apr 25, 2025 | Study Period: 2023-2030
An automotive rollable display offers an innovative approach within the automotive sector to create a better viewing experience while reducing the overall physical profile of devices used in vehicles.
The design of such displays is typically based on a panel that wraps around a flexible substrate which allows it to be rolled up or down depending on the userâs needs.
This type of display provides for a more intuitive operating interface as well as improved space savings and viewing angles, compared to traditional displays. Furthermore, they can create immense opportunities for automakers, such as allowing passengers in the car to access entertainment content or enabling displays for seeing an image or map inside of rearview mirrors and side-view mirrors.
The automotive sector can also benefit from its ultra-thin form factor that provides suppliers with ample space saving options when positioning instruments into tight spaces.
Rollable displays also offer enhanced design innovation, giving manufacturers more integration possibilities than traditional flat panels in terms of offering new shapes and dimensions without sacrificing functionality or durability.
In addition, they provide fleet owners and rental services with highly efficient maintenance options â since there are no mechanical parts involved there's no need for regular lubrication and cleaning should be done much less often than with typical displays units. Finally, these kinds of screens reduce weight which is great news for fuel consumption and driver safety.
The Global Automotive rollable display market accounted for $XX Billion in 2022 and is anticipated to reach $XX Billion by 2030, registering a CAGR of XX% from 2023 to 2030.
Toyota recently announced its new e-Palette Concept, an innovative forward-thinking and automotive rollable display technology that aims to transform the mobility industry. The concept vehicle is a customizable multi-purpose box truck or self-driving shuttle that can be used for a variety of applications such as passenger transport, courier services, or goods distribution.
It features several amenities such as an LED screen in the interior, and external displays capable of displaying various advertising and information about destinations. The e-Palette Concept has a size of approximately 8m x 2.4m and is equipped with state-of-the art navigation systems for navigating between locations as well as tracking specific goods or people during transport.
The concept also includes electric vehicle powertrains as well as autonomous driver control systems including open software architecture based on Toyota's Mobility Services Platform (MSPF).
This system is compatible with a range of technologies and enables communication between passengers, vehicles, businesses, suppliers and institutions in order to optimize services through the delivery chain â from ordering goods to delivery at destination.
With this innovative development Toyota envisions transforming urban environments into smart cities by providing efficient movement of people and goods through unique mobility solutions integrating multiple technologies into one package â creating what they believe to be âthe future of mobilityâ.
Audi AI:ME is a highly advanced autonomous car concept created by Audi. It features an array of sensors and cameras that allow it to interact with its surrounding environment in order to drive itself safely and efficiently.
The car also incorporates the latest technologies such as Artificial Intelligence (AI) and Machine Learning (ML) to provide a truly unique driving experience. The automotive rollable display feature of the Audi AI:ME Autonomous Car allows for an interactive user experience by displaying important information such as directions, speed limits, and obstacle warnings in front of the driver.
This display also allows for easy access to music, phone calls, navigation directions, and other personalized features. The rollable display adds convenience without taking away from the aesthetic appeal or safety of the vehicle.
Additionally, this display can be controlled via voice command or a button on the steering wheel for maximum flexibility and convenience while driving in autonomous mode.
| Sl no | Topic |
| 1 | Market Segmentation |
| 2 | Scope of the report |
| 3 | Abbreviations |
| 4 | Research Methodology |
| 5 | Executive Summary |
| 6 | Introduction |
| 7 | Insights from Industry stakeholders |
| 8 | Cost breakdown of Product by sub-components and average profit margin |
| 9 | Disruptive innovation in the Industry |
| 10 | Technology trends in the Industry |
| 11 | Consumer trends in the industry |
| 12 | Recent Production Milestones |
| 13 | Component Manufacturing in US, EU and China |
| 14 | COVID-19 impact on overall market |
| 15 | COVID-19 impact on Production of components |
| 16 | COVID-19 impact on Point of sale |
| 17 | Market Segmentation, Dynamics and Forecast by Geography, 2023-2030 |
| 18 | Market Segmentation, Dynamics and Forecast by Product Type, 2023-2030 |
| 19 | Market Segmentation, Dynamics and Forecast by Application, 2023-2030 |
| 20 | Market Segmentation, Dynamics and Forecast by End use, 2023-2030 |
| 21 | Product installation rate by OEM, 2023 |
| 22 | Incline/Decline in Average B-2-B selling price in past 5 years |
| 23 | Competition from substitute products |
| 24 | Gross margin and average profitability of suppliers |
| 25 | New product development in past 12 months |
| 26 | M&A in past 12 months |
| 27 | Growth strategy of leading players |
| 28 | Market share of vendors, 2023 |
| 29 | Company Profiles |
| 30 | Unmet needs and opportunity for new suppliers |
| 31 | Conclusion |
| 32 | Appendix |
© 2017-2025 Mobility Foresights Pvt Ltd. All rights reserved.