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Last Updated: Apr 25, 2025 | Study Period: 2023-2030
Automotive wheel protective films are protective coatings or films that are put to the surfaces of wheels to protect them from harm brought on by road debris, curb rash, and other hazards. They are also known as wheel protection films or rim protectors.
These films often have a clear or transparent finish, preserving the original wheel design. Listed below are some details on vehicle wheel protective films: Providing a barrier between the tire surface and potential causes of damage is the main goal of wheel protection films.
When wheels come into touch with curbs, stones, or other objects, they may scratch, scuff, or chip. They aid in preventing these damages. These films serve as a sacrifice layer, deflecting blows and protecting the wheel's aesthetics.
Material: Thermoplastic polyurethane (TPU) or comparable polymers are typically used to make flexible, long-lasting wheel protection films. TPU films are appropriate for wheel protection because of their superior resistance to impact, abrasion, and weathering.
They are frequently made to be self-healing, so little dings or scratches can eventually mend themselves. Application: Installing wheel protection films can be done either professionally or on your own. Usually, the process starts with a thorough cleaning of the wheel surface to remove all debris, grease, and impurities.
After that, the film is carefully cut to fit the size and form of the wheel. To ensure a smooth and bubble-free application, it is carefully applied.
The Global automotive wheel protective film market accounted for $XX Billion in 2022 and is anticipated to reach $XX Billion by 2030, registering a CAGR of XX% from 2023 to 2030.
RODIM®, a BASF brand for paint-related products, has launched its brand-new invisible Themoplastic Polyurethane Paint Protection Film. It offers comprehensive and durable protection for automobile coatings.The RODIM TPU PPF will provide additional protection for car owners.
During an accelerated UV test spanning 3,000 hours, the product was shown to offer outstanding resilience to nature's elements like high temperatures and prolonged sun exposure.
RODIM TPU PPF can successfully shield automobiles from a variety of substances that can create stains on the surface, including tree sap, bugs, bird droppings, acid rain, and more. The film has great self-healing capabilities when there are minor scratches or scuffs because of the usage of TPU. Additionally, it is quite resistant to yellowing.
| Sl no | Topic |
| 1 | Market Segmentation |
| 2 | Scope of the report |
| 3 | Abbreviations |
| 4 | Research Methodology |
| 5 | Executive Summary |
| 6 | Introduction |
| 7 | Insights from Industry stakeholders |
| 8 | Cost breakdown of Product by sub-components and average profit margin |
| 9 | Disruptive innovation in the Industry |
| 10 | Technology trends in the Industry |
| 11 | Consumer trends in the industry |
| 12 | Recent Production Milestones |
| 13 | Component Manufacturing in US, EU and China |
| 14 | COVID-19 impact on overall market |
| 15 | COVID-19 impact on Production of components |
| 16 | COVID-19 impact on Point of sale |
| 17 | Market Segmentation, Dynamics and Forecast by Geography, 2023-2030 |
| 18 | Market Segmentation, Dynamics and Forecast by Product Type, 2023-2030 |
| 19 | Market Segmentation, Dynamics and Forecast by Application, 2023-2030 |
| 20 | Market Segmentation, Dynamics and Forecast by End use, 2023-2030 |
| 21 | Product installation rate by OEM, 2023 |
| 22 | Incline/Decline in Average B-2-B selling price in past 5 years |
| 23 | Competition from substitute products |
| 24 | Gross margin and average profitability of suppliers |
| 25 | New product development in past 12 months |
| 26 | M&A in past 12 months |
| 27 | Growth strategy of leading players |
| 28 | Market share of vendors, 2023 |
| 29 | Company Profiles |
| 30 | Unmet needs and opportunity for new suppliers |
| 31 | Conclusion |
| 32 | Appendix |
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