Global Electric Gravel Bike Market Size, Share and Forecasts 2031

Key Findings

• The electric gravel bike market is growing rapidly as riders demand versatile, high-performance bikes suitable for mixed-terrain commuting and adventure riding.

• These bikes combine the off-road capabilities of gravel bikes with the convenience of electric assist systems.

• Advances in battery technology, motor efficiency, and lightweight frame materials are fueling product development.

• Europe leads the market in adoption, while North America shows strong growth potential in the adventure cycling segment.

• E-commerce platforms and direct-to-consumer sales channels are expanding market access for manufacturers.

• Integration of GPS, smartphone connectivity, and performance analytics features is becoming standard in premium models.

• Government incentives for electric mobility adoption are supporting market growth in urban and rural regions.

• The increasing popularity of fitness-focused and recreational cycling activities is driving demand.

• Compact removable batteries and modular motor systems are enhancing user convenience and maintenance efficiency.

• Partnerships between e-bike OEMs and component suppliers are accelerating product innovation cycles.

Electric Gravel Bike Market Size and Forecast

The global electric gravel bike market was valued at USD 920 million in 2024 and is projected to reach USD 3.2 billion by 2031, growing at a CAGR of 19.8% during the forecast period. Rising consumer interest in recreational cycling, eco-friendly transportation, and long-range e-bikes is driving steady market growth across key regions.

Market Overview

Electric gravel bikes are designed for versatility, blending road bike speed with off-road durability and electric motor assistance. These bikes cater to adventure cyclists, fitness enthusiasts, and commuters seeking performance and convenience across mixed terrains. Technological advancements in battery capacity, motor efficiency, and lightweight frames are enabling manufacturers to develop high-performance models suitable for diverse riding conditions.

Future Outlook

The future of electric gravel bikes will be driven by innovations in connected mobility, battery longevity, and lightweight material adoption. Fleet operators, adventure tourism companies, and urban commuters are expected to embrace electric gravel bikes for recreational and practical applications. Expanding global cycling infrastructure and sustainability initiatives will further accelerate market penetration over the next decade.

Electric Gravel Bike Market Trends

• Adoption of High-Capacity Batteries
  Manufacturers are equipping electric gravel bikes with high-capacity lithium-ion batteries to deliver extended range for long-distance riders. These systems enable cyclists to cover challenging terrains without frequent recharging. The development of fast-charging technology further enhances user convenience and adoption. Modular designs allow riders to carry spare batteries for adventure cycling applications. Growing demand for endurance-focused bikes is driving continuous innovation in energy storage systems.

• Integration of Smart Connectivity Features
  Electric gravel bikes increasingly feature app connectivity, GPS tracking, and performance analytics for enhanced user experience. Riders can monitor battery status, navigate routes, and access fitness data through smartphone apps. Over-the-air updates enable manufacturers to deliver software enhancements post-purchase. Theft protection systems integrated with GPS tracking add value for urban and recreational riders. This trend reflects growing consumer expectations for digitally connected mobility solutions.

• Lightweight and Durable Frame Materials
  The use of carbon fiber and advanced aluminum alloys is reducing the weight of electric gravel bikes while maintaining structural strength. Lighter frames improve energy efficiency, handling, and overall ride comfort on challenging terrains. Manufacturers are adopting sustainable materials to meet environmental regulations and consumer preferences. Material innovation also supports aerodynamic designs for improved performance. This trend aligns with growing demand for premium lightweight e-bike models.

• Expansion of Adventure Cycling Tourism
  Adventure tourism companies are increasingly offering electric gravel bikes for guided tours and rental services. These bikes enable tourists to explore diverse landscapes with minimal physical strain while enjoying long-range capabilities. Partnerships between e-bike OEMs and tourism operators are expanding market visibility. This trend supports adoption in regions with scenic off-road trails and cycling infrastructure. The growing popularity of experiential travel is accelerating demand in this segment.

• Growth of E-commerce and Direct-to-Consumer Sales
  Online retail platforms are simplifying access to premium electric gravel bikes for global consumers. Manufacturers leverage e-commerce channels to offer customization options, financing plans, and doorstep delivery services. Digital sales models reduce distribution costs and improve customer engagement. Direct-to-consumer channels also support data-driven marketing strategies for targeted promotions. This trend accelerates market adoption across emerging and developed economies.

Market Growth Drivers

• Rising Popularity of Recreational and Fitness Cycling
  The increasing focus on health, fitness, and outdoor activities is driving demand for electric gravel bikes. Riders seek versatile e-bikes suitable for long-distance recreation and mixed-terrain adventures. Pedal-assist systems offer cardiovascular benefits while reducing physical fatigue for extended rides. The pandemic-driven shift toward outdoor leisure activities further supports this trend. Recreational adoption contributes significantly to global market expansion.

• Government Incentives for Electric Mobility
  Supportive policies, subsidies, and tax incentives for electric mobility adoption are boosting the electric gravel bike market. Governments are investing in cycling infrastructure, including dedicated trails and charging stations, to promote eco-friendly transportation. These measures create a favorable environment for manufacturers and consumers alike. Incentives also encourage fleet operators to adopt electric gravel bikes for rental and tourism applications. Policy-driven growth will remain strong across Europe, North America, and Asia-Pacific.

• Technological Advancements in Motors and Batteries
  Continuous improvements in electric motor efficiency and battery energy density are enhancing performance and range. Compact mid-drive motors deliver better power distribution and hill-climbing capabilities for gravel bikes. High-efficiency battery systems support longer rides without significantly increasing overall weight. Manufacturers are integrating regenerative braking systems to improve energy recovery. Technological innovation remains a cornerstone of market competitiveness and consumer adoption.

• Expansion of Adventure Tourism and Rental Services
  Adventure tourism operators are deploying electric gravel bikes for eco-friendly exploration activities. Rental fleets offer tourists convenient access to premium e-bikes without long-term ownership commitments. Fleet operators benefit from reduced maintenance costs due to modular battery and motor systems. This trend supports adoption in regions with growing tourism infrastructure and outdoor recreational activities. Strategic partnerships between OEMs and tourism companies drive fleet expansion globally.

• Urban Mobility and Last-Mile Transportation Solutions
  Electric gravel bikes are increasingly adopted for urban commuting and last-mile delivery applications. Their ability to handle mixed terrains makes them ideal for city riders facing varying road conditions. Compact battery systems and lightweight frames improve maneuverability in congested urban environments. This trend aligns with growing demand for eco-friendly last-mile logistics solutions. Urban micro-mobility programs further accelerate adoption across metropolitan areas.

Challenges in the Market

• High Initial Purchase Costs
  Premium materials, advanced batteries, and motor systems significantly increase the cost of electric gravel bikes. Price-sensitive consumers in emerging markets often hesitate to adopt high-end models. Manufacturers must balance performance features with affordability to expand market reach. Financing options and government subsidies can mitigate cost barriers for potential buyers. Competitive pricing strategies will be essential for long-term market growth.

• Limited Charging Infrastructure in Remote Areas
  Electric gravel bikes designed for long-distance adventures often face challenges with charging availability in rural and remote locations. Limited access to charging stations reduces convenience for touring riders. Manufacturers are exploring portable solar charging solutions to address this issue. Governments and private players need to invest in off-grid energy infrastructure for wider adoption. Infrastructure gaps remain a significant barrier in underdeveloped regions.

• Competition from Conventional Gravel Bikes
  Traditional gravel bikes without electric assistance remain popular among cost-sensitive and fitness-focused riders. Some cycling enthusiasts prefer conventional models for their simplicity and lower maintenance requirements. Manufacturers must emphasize the performance, convenience, and health benefits of electric gravel bikes to attract this segment. Marketing campaigns highlighting technological advantages can help bridge the perception gap. Competitive differentiation remains critical in mature cycling markets.

• Battery Weight and Range Trade-offs
  Increasing battery capacity often adds weight, impacting handling and portability for electric gravel bikes. Riders seeking long-range capabilities sometimes face heavier bikes with reduced maneuverability. Manufacturers are investing in energy-dense batteries to optimize the weight-to-range ratio. Modular battery solutions enabling quick swaps are gaining traction as a potential solution. Balancing performance, weight, and cost remains a core industry challenge.

• Supply Chain Disruptions and Raw Material Shortages
  Global supply chain disruptions have affected the availability of critical components like batteries and motors. Shortages of raw materials such as lithium and carbon fiber increase production costs and lead times. Manufacturers are diversifying supplier bases and localizing production to mitigate risks. Strategic inventory planning and long-term supplier contracts are becoming industry priorities. Supply chain resilience will be vital for sustaining production growth.

Electric Gravel Bike Market Segmentation

By Battery Type

• Lithium-ion Batteries

• Modular Removable Batteries

• Integrated Frame Batteries

By Frame Material

• Carbon Fiber Frames

• Aluminum Alloy Frames

• Titanium Frames

By Application

• Recreational and Adventure Cycling

• Urban Commuting

• Tourism and Rental Fleets

• Last-Mile Delivery

By Sales Channel

• Online Direct-to-Consumer Platforms

• Specialty Retail Stores

• OEM Dealership Networks

• E-commerce Marketplaces

By Region

• North America

• Europe

• Asia-Pacific

• Latin America

• Middle East & Africa

Leading Key Players

• Trek Bicycle Corporation

• Specialized Bicycle Components

• Giant Bicycles

• Canyon Bicycles GmbH

• Merida Industry Co. Ltd.

• VanMoof BV

• Bulls Bikes GmbH

• Yamaha Motor Co. Ltd.

• Riese & Müller GmbH

• Decathlon Group

Recent Developments

• Trek Bicycle Corporation launched long-range electric gravel bikes for endurance riders in 2024.

• Specialized Bicycle Components introduced carbon-frame electric gravel bikes with integrated connectivity features.

• Canyon Bicycles GmbH partnered with battery manufacturers for compact modular energy systems.

• VanMoof BV expanded its electric gravel bike portfolio with GPS theft protection and smart connectivity.

• Riese & Müller GmbH developed adventure-focused electric gravel bikes for tourism rental fleets.

This Market Report will Answer the Following Questions

• How many Electric Gravel Bike systems are manufactured per annum globally? Who are the sub-component suppliers in different regions?

• Cost Breakdown of a Global Electric Gravel Bike system and Key Vendor Selection Criteria.

• Where is the Electric Gravel Bike system manufactured? What is the average margin per unit?

• Market share of Global Electric Gravel Bike manufacturers and their upcoming products.

• Cost advantage for OEMs who manufacture Global Electric Gravel Bike systems in-house.

• Key predictions for the next 5 years in the Global Electric Gravel Bike market.

• Average B2B Electric Gravel Bike market price in all segments.

• Latest trends in the Electric Gravel Bike market, by every market segment.

• The market size (both volume and value) of the Electric Gravel Bike market in 2025–2031 and every year in between.

• Production breakup of the Electric Gravel Bike market, by suppliers and their OEM relationships.