Global Superyacht Market 2019-2025

January 4, 2020
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GLOBAL SUPERYACHT MARKET 

 

  1. The global superyacht(inboard yachts >24m in length) fleet has almost quadrupled in past twenty years from ~2,000 in 1999 to 7,800 in 2019. The 25-30M superyacht segment account for ~35% of global superyacht PARC
  2. More than 60% superyachts in operation today have hulls and superstructure made of GRP(Glass reinforced Plastic) but that is now changing
  3. Global revenue from refurnishing superyachts was $430M in 2018 and 42 meters superyachts accounted for highest share
  4. The demographic shift to younger generation now warrants an open boat where people on-board car spend more time outdoors, on dinghi/PWC and in the water
  5. Italy is world`s biggest producer of superyachts. Italy based Benetti and Ferreti have the biggest orderbook and accounted for ~25%  cumulative market share in 2019. 
  6. As the superyachts are getting larger and larger,there is a much larger space now made available  for wellness( gyms and spas).World leader Benetti is now expanding in the gigayacht(>100m) category
  7. The yacht brokerage companies are now focussing on the >40m category where ownership period has been declining

 

MARKET SEGMENTATION

 

Infographic- Superyacht market size and superyacht market trends in detailed pdf

MARKET DYNAMICS

A superyacht owner spends 10-12% of the cost of the yacht  annually to operate, including maintenance and repair.Therefore, policies related to higher and cross utilization of superyacht across countries could be a welcome move. Australia has recently taken a step in this direction.

The Australian Government will introduce the Special Recreational Vessels Bill 2019, allowing foreign-owned and flagged super yachts to charter in Australia. It is estimated to generate ~$1.5 Billion to the Australian economy.

 

SUPERYACHT DESIGN TRENDS

Previously, the use of glass was restricted because it was heavy, but now with better technology, glasses are being used to improve the structural styling of yachts, and not just doors and windows.

Ambient lighting and focus lighting has always been an important area of super-yacht interior designers but now with growing LED usage, multi-colored lighting can be applied to previously inaccessible spaces.

Textiles/Fabrics are an important element in the interior design .Now, there is quite a lot of flexibility in customization(color,thickness) available in fabric/leather which was just not there a decade ago.

 

MARKET SIZE AND FORECAST

Mediterranean has remained the most popular cruising region globally but now as more tourists explore South Est Asia, there is a growing charter market for superyachts in the Thailand-Malayasia-Indonesia coastal region.But, the infrastructure to service and operate superyachts in this region is not that well developed.

The 25-30M superyacht segment account for ~35% of global superyacht PARC.30-40 Meter superyachts also account for a significant share of global superyacht PARC as well has under construction order-book.But, >40M segment has been growing at a much faster rate for past 5 years.About 70% of global superyachts in production are built in Italy.

The >100M ( gigayacht) category is still very niche and till date there are less than 60 gigayachts in existence or less than 1% of global superyacht fleet.

US is although world`s biggest boat market has very limited superyacht building industry. 

More than 80% superyachts in operation are motor powered and the remaining are sail powered.About ~20-25% of superyachts in production are sailboats and the remaining are motorboats.

Below 60 metres, , Italy is the number one superyacht manufacturing country with around 50% global production share.

The global superyacht market is estimated at $XXB annually.

NEW PRODUCT DEVELOPMENT

Jan 2020-  Horizon yachts announced the launch of a new 30metre RP100 model, powered by twin  twin CATERPILLAR C32 Acert engine with a range of a range of 1,300 nautical miles @ 10 knots

Jan 2020– Chinese hysea yachts launched 35 metre was launched, Key features include high ceilings of up to 2.3 Metres. It is powered by twin  CATERPILLAR C32 diesel engines with a range of a range of 2,000 nautical miles @ 10 knots

Dec 2019– Construction on the first unit of the 37 Metre yacht Majesty is due for completion in March 2020. All on-board equipment will be 100% electrically powered  but engines and generators will be diesel powered

Dec 2019–  Feadship launched a new 75 Metre motor yacht which is due for delivery in late Jan-2020

Dec 2019-Viareggio-based shipyard Permare launched its ~30 Metre Amer F100 yacht. It is powered by four Volvo Penta engines of 1,200hp each

Dec 2019– Construction of the second hull of the second 42 Metre Perini Navi E-Volution sloop sailing yacht started in Istanbul. It can reach top speed of 12 knots and cruising speed of 10 knots, total range is estimated at 3,200 nautical miles. 

Nov 2019-  Sanlorenzo SL 102 is presently under construction and scheduled for delivery in April 2020. It is powered by Twin MTU engines with a combined 4,868hp to reach top speed of 28 knots

Aug 2019– Palumbo Superyachts launched a 29 Metre superyacht called Ohana has three Volvo Penta IPS engines with a combined output of 3,000hp, which powers the yacht to cruise comfortably at 15 knots and reach a top speed of 18.5 knots.

 

COMPETITIVE LANDSCAPE

The superyacht market competitive landscape is highly concentrated among few European and Asian players.Italy based Sanlorenzo, Feretti and Azimut-Benetti are among the top 3 superyacht builders globally. Taiwan based Horizon yachts( 92 yachts built till date) and Ocean Alexander(45 yachts delivered till date)  are among the leading players from Asia.

The yacht charter business is evolving rapidly in Europe and the market leader Azimut Benetti  has already launched low cost ownership schemes and charter initiatives such as the Azimut Charter Club to reduce costs for the owners. Benetti is also working with Siemens on a hybrid propulsion powertrain for superyachts with 30-40M length application. Benetti will deliver 15 superyachts out of 118 scheduled for delivery in 2020, i.e. ~13% global market share.

COMPANY PROFILES

  1. Azimut-Benetti Group
  2. Feretti Group
  3. Sanlorenzo
  4. Feadship
  5. Gulf Craft
  6. Torquoise yacht
  7. Ocenanco
  8. Sunseeker
  9. Horizon Yachts
  10. The Italian Sea Group
  11. Heesen yachts
  12. Princess yachts
  13. Lynx yachts
  14. Ocean Alexander
  15. Custom Line Yachts
THIS REPORT WILL ANSWER THE FOLLOWING QUESTIONS
  1.   Market Size and Forecast of superyacht market, by region, by price and by length(Volume and Value)
  2.   Market Trends,risks, drivers and opportunities in  global superyacht market
  3.   Market share of superyacht manufacturers and engine suppliers
  4.   Opportunity for solar module and battery manufacturers, kitchen equipment, telematics, sail fabric suppliers  
  5.   Growth strategy of superyacht manufacturers and opportunity in charter market
Sl no Topic Slide #
1 Market Segmentation 3
2 Executive Summary 4-7
3 Introduction 8-12
4 Insights from Industry Stakeholders 13-14
5 Superyacht manufacturing in US, Europe and Asia 15-18
6 Superyacht Design trends, by price segment 19-27
7 Superyacht Interior trends, by material 28-37
8 Superyacht Onboard Navigation, energy storage and electronics trends 38-42
9 Superyacht Propulsion trends, by engine type 43-47
10 Superyacht Tenders and Toys trends 48-53
11 Superyacht Refit Market, split by length and service activity 54-59
12 Market Size ,Dynamics and Forecast By Price 60-67
13 Market Size ,Dynamics and Forecast By Geography 68-85
14 Market Size ,Dynamics and Forecast By Boat length 86-100
15 Market Size ,Dynamics and Forecast By Boat type 101-110
16 Competitive Landscape 111-112
17 Market share of major vendors-2019 113
18 Orderbook of major vendors 114-115
19 Company profiles 116-123
20 Unmet needs and Market Opportunity for suppliers in global sailboat market 124
21 Conclusion 125
22 Appendix 126
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