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Shrink sleeve labels are becoming increasingly popular in India due to their superior quality and high performance in comparison to traditional labeling methods, such as adhesive labels.
Shrink sleeve labels are flexible plastic labels which are applied to a container by heat shrinking them onto the container’s surface. This labeling method provides 360 degree graphics coverage of the container, often including multiple printable panels for multilingual labeling requirements.
Shrink sleeve labels are resistant to UV exposure, water, oil, and fading, making them particularly suitable for use in industries such as cosmetics, beverages, pharmaceuticals, and foods.
This labeling method is also highly durable and can prevent tampering, making it a favorable labeling option for industries in which safety and security are important considerations.
Additionally, shrink sleeve labels can easily be customized to suit a wide variety of product sizes, shapes, and materials and the labels can be printed with vibrant, attractive full-color graphics which are not possible to achieve using thinner label stocks.
The installation process for shrink sleeve labels is relatively straightforward and does not require any adhesive as the label naturally shrinks over the container’s surface once heated. This makes shrink sleeve labels a highly cost-effective and efficient labeling option for a variety of industries in India.
The labels also offer longevity on the shelf and can often last for many years, even if exposed to a variety of environmental factors. As such, shrink sleeve labels are quickly becoming one of the most popular and preferred labeling options for businesses across India.
The India Shrink Sleeve labels market accounted for $XX Billion in 2022 and is anticipated to reach $XX Billion by 2030, registering a CAGR of XX% from 2023 to 2030.
Taurus is a specialist packaging company that controls the Indian market for shrink sleeves and label packaging due to its high-quality printing and packaging options. Taurus provides a full range of packaging options that combine excellent protection with tasteful and elegant structural and visual design for branded advertising.
As one of the biggest providers of heat shrink sleeves and labels in Asia and India, they are dedicated to offering a simple and dependable solution for packaging issues pertaining to the food and beverage, telecom, healthcare and pharmaceutical, home and personal care, and dairy markets in India. Taurus has been providing small and medium-sized enterprises, multinational firms, and worldwide corporations with shrink sleeves and flexible packaging goods.
Shrink wrap and shrink sleeve labels were developed to be wrapped around spherical containers, including jars and bottles, and then heated to shrink the label material into precise forms. The labels’ 360° arrangement increases retail impact by giving branding and vibrant visuals more room than standard applied labels.
Shrink labels provide value by making a packed product look better on the shelf. They are generally more expensive than less elaborate types of labels. Completely covered by the sleeve label, full body shrink sleeves can also save packagers money on containers because they allow them to utilise less expensive generic containers.
The wrap or full-body sleeve is made by printing, cutting, and sewing shrink labels with a tiny bit of adhesive before applying them. As the containers are filled and move through a heat tunnel to shrink the labels into place, the labels are dropped into place on the production line. Warm air tunnels, steam tunnels, hybrid tunnels (mixing steam and heat), and radiant heat tunnels are examples of equipment that is shrinking.
Because they use less energy to operate, yield superior outcomes, and are simpler to configure, steam tunnels are preferred by many packagers. Most filled food or beverage containers can safely transit through steam tunnels since they operate at relatively low temperatures (often between 170-180 degrees).
