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Mexico is largely regarded as a great opportunity for international iGaming operators. The second-strongest economy in Latin America is rapidly making its mark on the global online gambling market.
One thing is certain: Mexico is about to emerge as a major force.The potential for brands to reach a large, engaged audience in Mexico is indicated by the fact that mobile gamers there spend several hours per day using their mobile devices, playing games on those devices, and are split almost evenly between male and female gamers.
The expansion of the Mexico Online Gaming market is anticipated in the near future as a result of an increase in new data infrastructure and rising technical advancements.
The per capita income of Americans is rising, which is increasing disposable income for quality-assisted gaming experiences and is anticipated to stimulate expansion in the online gaming business in Mexico in the upcoming time zone.
The necessity for online gaming has been greatly impacted by the advent of digitalization, infrastructure architectures, and, later, microservices architecture, and it is projected that this trend will continue.
The Mexico gaming market accounted for $XX Billion in 2021 and is anticipated to reach $XX Billion by 2030, registering a CAGR of XX% from 2022 to 2030.
The new PlayUZU.mx online casino is a completely localized version of the Spanish-language PlayUZU brand from SkillOnNet and offers a variety of games from several developers, including Evolution, Microgaming, Pragmatic Play, Thunderkick, and NextGen Gaming.
The launch is being aided by a large-scale TV ad campaign and localized digital marketing on social media in Mexico.
By launching a fully localized P2P bingo product in Mexico, SkillOnNet will also capitalize on the popularity of bingo games in Spanish-speaking countries.
Despite the fact that Mexico not only dominates the Latin American gaming business, but also ranks among the largest in the world, gamers in Mexico and Latin America still lack access to any of the main platforms previously mentioned.
The introduction of new slot machine casinos, significant investments from Mexican firms like Caliente, CIE, and Televisa, as well as those from international players like the Spanish corporation CODERE, have all contributed to the gaming industry’s continuous growth in Mexico.
