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Electronic (analogue or digital) equipment designed for regular use, often in private homes, is referred to as consumer electronics or home electronics.
Devices for entertainment, communication, and recreation are all considered to be consumer electronics. typically referred to as “black goods” because many products come in dark or black cases. This word is used to separate them from “white goods,” such as refrigerators and washing machines, which are intended for household usage but are now more appropriately referred to as “black goods” because some of them are Internet-connected.
Brown products is a common term used by merchants and manufacturers. Large big box consumer electronics stores, which sell lighting fixtures, appliances, including bathroom-related ones, as well as entertainment, communication, and home office equipment, lack this distinction. Any electronic device intended for end users’ or consumers’ daily and non-commercial/professional use is referred to as consumer electronics (CE). One of the most popular types of electronic, computing, and communication equipment is consumer electronics.
The Nigeria Consumer Electronics market accounted for $XX Billion in 2023 and is anticipated to reach $XX Billion by 2030, registering a CAGR of XX% from 2024 to 2030.
Consumer devices will continue to experience difficulty selling in large quantities at retail due to the detrimental effects of high inflation and supply interruptions. Due to a lack of supplies following the COVID-19 pandemic, the latter was particularly important in the importing and manufacturing of newer consumer gadgets. Meanwhile, significant inflation has increased the expense of living. Consumers will have less dissatisfaction because there was no concurrent gain in their income or savings.
The Consumer Electronics in Nigeria research from Euromonitor International provides a thorough overview of the national markets for in-home, portable, and in-car consumer electronics goods. You can determine the industries driving growth by using the most recent retail sales data that is provided. It identifies the top businesses, and brands, and provides strategic analysis of the major market-influencing elements, including new product developments, distribution problems, and price challenges. Forecasts show the changes the market is expected to undergo.
